This is the logo for the comedy and gaming YouTube channel, “Funhaus”. The Funhaus members, comprised of former members of Inside Gaming from Machinima, produce primarily game plays, podcasts, Q&A and comments videos on their YouTube channel. After leaving Machinima in 2015, they joined the Austin, TX production company Rooster Teeth, creators of the web series Red vs. Blue. Funhaus is one of their division branches located in Rooster Teeth’s Los Angeles office. This logo can be found on the internet: on YouTube, their website, online merchandise, etc.
The overall design of the Funhaus logo is fairly simple. It’s made up of a black ring and a fragmented letterform, all of which has been placed within a dark orange circle. The black ring is of medium thickness and is slightly smaller than its orange background, leaving an orange edge that is somewhat thicker than the black ring. The black ring frames, what seems to be, a split uppercase “H”, the aforementioned letterform. Looking closely, it is actually the uppercase letters “F” and “H”, which stands for their name Funhaus. In this design, the letter “F” is complete, while only the right side of the “H” and its crossbar is shown. Because the crossbar of the “H” appears to be continued through the arm of the “F”, the left side of the “H” is implied and completed through the the letter “F”. The orange negative space between the two letters looks like an uppercase “I” that branches off vertically from the top and bottom horizontal arms. Yet, even with that negative space, it doesn’t distract viewers from the “F” and “H”. The letterforms are placed directly in the center of the logo. A serif typeface is used and the weight of the type seems to be black.
The purpose of this design is so Funhaus can establish their own identity amongst the other division branches within the Rooster Teeth company. The other divisions also have their own specific colors. For instance, Achievement Hunter, another division of Rooster Teeth, has the colors green and black associated with their name. In Funhaus’ case, their logo and other Funhaus merchandise displays the color scheme of a muted orange and black. According to the designer, the color orange was chosen in contrast to Achievement Hunter’s green. This choice in color actually suits their image well. The color orange is associated with being lively (but not as lively as the color yellow), and the fact that the orange is toned down gives off a slightly more serious and mature feel, as opposed to a bright orange. Also, their choice of a heavy typeface gives off a masculine feel, which makes sense as most of the members are guys.
I really like the design of this logo, mainly because of the way the “F” and “H” have been combined. The logo utilizes a serif typeface, which makes the merging of the “F” and “H” more successful as the serifs create an implied and continuous line that connects the two letters.